Research Titles – Management / Business / Finance

Master’s Degree

Faculty Title / Summary Supervisor
Faculty of Business (FOB), Melaka Campus Empowering Women Entrepreneurs in SMEs through Social Media

SME has been recognised as a major source of global economic growth and employment, and women entrepreneurs have been acknowledged to play critical roles in bringing their ideas and capabilities towards the achievement of SME development in their countries. Prior literature indicated that the usage of social media plays a crucial role in influencing the growth of women entrepreneurs in Malaysia. This project aims to lead the Malaysian women entrepreneurs in developing social media skills and capabilities in doing businesses especially at the start-up phase, which might help them to create and sustain successful business ventures.

Note: Full-time or part-time study acceptable.

Dr. Wendy Teoh Ming Yen



Faculty Title / Summary Supervisor
Faculty of Management (FOM), Cyberjaya Campus Financial Markets Dependence and Portfolio Risk Estimation

This project looks into the dependence structure of financial markets in the recent decade, using financial stock returns as proxies. The underlying statistical properties of these dependence structures will be used to develop a portfolio risk measure. The new risk measure will be compared against the actual risk and the traditional risk measure for accuracy checking.

Dr. Ruzanna Bt Ab Razak